Logo Design · Ava & Yelly
Ava &YellyBranding
↓ Overview
Got the chance to design a logo for a chic dress line for girls of all ages — specializing in girls' tween trend dresses, occasion dresses, and special tutu styles.
Each Ava & Yelly dress is crafted out of high quality fabrics, with detailed tailoring and quality trims.
Brand Identity · Primary Logo
A chic, playful mark for a dress line spanning tween trends, occasion dresses, and special tutu styles.

Design
Explorations refined into a single flexible mark — feminine and playful, with the polish to match quality fabrics, tailoring, and trims.


DESIGN PRINCIPLE
“Chic enough for the occasion, playful enough for every day.”
DESIGN PRINCIPLE
Logo DesignAva & Yelly